Local Business Spotlight | Sarah Bauer

NAME
Sarah Bauer

COMPANY
Heartland Payment Systems

POSITION
Territory Manager - Card Processing Specialist

clean and simple woman's business portrait on white background

WHO IS YOUR IDEAL CLIENT?
A growing business that accepts credit/debit cards regularly, values partnerships with their vendors, wants to streamline their cash flow and be more secure and accepting payments

HOW DID YOU GET STARTED IN YOUR FIELD OF WORK?
I fell in love with the company (Heartland Payment Systems) and their principles of treating business owners fairly.  I have a B2B sales background and it was so important that I sold a product that I believed in as well as had a team to back me up.  Heartland fit that bill perfectly!

WHAT IS SOMETHING PEOPLE think THEY KNOW ABOUT YOUR BUSINESS?
To be honest I am not sure most people understand much about my industry except that it "costs" a lot of money to take a credit card.  Fun fact, most of the fees that a business owner takes to accept a card go to the issuing bank not the processor or the card brands.

NAME ONE THING THAT YOU WISH PEOPLE KNEW ABOUT YOUR BUSINESS?
I wish people knew that there are a lot of people who do what I do but very few do it in a transparent and honest way.  It is interesting to work with a new business owner that says, "you are all the same" but by the end of the conversation, he or she is shaking my hand and thanking me for all the tips/tricks I taught him/her even in a first meeting.  Similar to insurance, payment processing isn't the most glamorous thing to chat about BUT it's so important to have a trusted partner to rely on.

WHAT DO YOU LOVE MOST ABOUT YOUR JOB?
Working with entrepreneurs, seeing their businesses grow and developing lifelong relationships.

WHAT ADVICE WOULD YOU GIVE TO SOMEONE STARTING OUT IN YOUR INDUSTRY?
Pick a company you believe in, ensure they have a good solid training program, and be resilient and determined.

WHAT IS THE ONE BOOK THAT YOU THINK I SHOULD READ RIGHT NOW?
The Go Giver by Bob Berg

CONTACT SARAH HERE:

WEBSITE:  

heartland.us
LINKEDIN:
https://www.linkedin.com/in/sarahheggernesbauer
PHONE:
262-955-5865
EMAIL:
sarah.bauer@e-hps.com


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